Michelle Ng
Principal Designer
Hong Kong-born and New York-based product designer with over 15 years of experience in software design and development.
With a degree in Computer Science from Boston College, she started her career as a software engineer at Goldman Sachs and R/GA (Nike).
As a designer, she has worked with large brands such as Google, The New York Times, United Nations, TD Ameritrade, Folgers, Munich Re, Blue Cross Blue Shield, Humana, and eBay. Her passion is to work with early-stage startups that have strong missions.
On the side, she runs a non-profit called Project Alpaca with the mission to help underserved minority college students to get into STEAM careers. She's also building her own startup Neuemoon Health, inspired by her personal struggle with endometriosis and fibroids.
If you are interested in hiring us to help you with your design needs, please learn more about our process and services below, and don't hesitate to reach out.
Process
1. Introductory call
The intro call is for us to get to know each other, as well as for us to understand your business, project objectives, budget, and timeline.
3. Design process
We'll work on researching, wireframing, prototyping, and user testing with frequent check-ins with you and incorporate your feedback.
2. Onboarding & kickoff
After the contract signing, we'll work together to gather the materials needed for the project.
4. Handoff
Depending on your need, we can work with your engineers to ensure the design is implemented properly and perform visual QA. You'll also receive all design assets.
Services
User research
User journey mapping
Persona development
Brand identity design
Visual design
UI design
Design system
Wireframing
Prototyping
Implementation using no-code & low-code platforms such as Squarespace, Webflow, Shopify, and FlutterFlow